Archive for March, 2009

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The College of William & Mary – Episode #66

Monday, March 23rd, 2009

Site Scores:

Site Visual Information Code Overall
College of William & Mary 88 75 77 (240/300) 80% B-

Today’s Tip:

Screen real estate is expensive, especially on the homepage. Make sure every pixel has a purpose, use images to call attention to areas that update often like news and events so users don’t just scan over them. Remove anything that is not necessary to get your users to take that next step, like removing the description if the news title is enough.

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Posted in episode | 5 Comments »

Bob Jones University – Episode #65

Friday, March 20th, 2009

Site Scores:

Site Visual Information Code Overall
Bob Jones University 92 98 92 (282/300) 94% A

Today’s Tip:

Don’t give your users too many options. For example when looking for majors it is great to give them different filtering options, alphabetical, by department, etc, you should still present them with a default base option view for the information. It gives them one less click to get to the information and give them less to decide. It is not a problem to give them options, just too many options and no real content up front can detract users.

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Posted in episode | 2 Comments »

University of Colorado Denver – School of Education and Human Development – Episode #64

Thursday, March 19th, 2009

Site Scores:

Site Visual Information Code Overall
University of Colorado Denver – School of Education and Human Development 96 83 31 (210/300) 70% C-

Today’s Tip:

Make sure you are only transferring the little bit of information that is absolutely required over the wire. This will make sure your web pages load quickly. Even if a user is not 100% interested in the content as long as they know they can bounce around your web pages quickly they will click on more content just because they know they can get back quickly. If a prospective student is looking at multiple schools what do you think they are doing while waiting for your pages to load? I suspect they have 4-5 other schools open in other tabs and they are browsing those schools. Keep your pages light and keep those eye balls on your site.

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Posted in episode | 1 Comment »

The University of Melbourne – Episode #63

Tuesday, March 17th, 2009

Site Scores:

Site Visual Information Code Overall
The University of Melbourne 72 70 100 (242/300) 81% B-

Today’s Tip:

Make sure that your university Web site has a list of the actual degree programs available in a scan able list. This will help prospective students decide if your university is right for them. It also helps search engine optimization and help the overall user experience of your site.

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Posted in episode | 4 Comments »

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