EDU Checkup

Site Scores:

Today’s Tip:

Make sure the user is in control of the content on your page. Duke has a promotion area the automatically rotates. Although the user is not choosing the speed if they miss something they can click through at their own pace. Without this option users who miss a desired slide they are likely to leave instead of engage the page further.

Episode Links:

• Halloween 2008 – York College of Pennsylvania – Episode #9

Site Scores:

Today’s Tip:

Keep it simple and focus on the user. Users visit a page with a purpose, not just to browse around and waste time, that’s what Facebook is for. Every word on your page should be putting the impression that you care about your users goals and you can help. Tasmanian Academy does just that by sticking to the point and getting out of the way. Clear paths make for the best conversions.

Site Scores:

Today’s Tip:

If you want someone to read something don’t cut it off. This was the first time I had ever seen a site promote news but then cut the title off half way. I can see only displaying a certain number of words in the description but never in the title. The title should be the one line description of the article that pulls the reader in to investigate further. You cannot get your point across half way through a sentence.

Site Scores:

Today’s Tip:

Little things like the star on the selected menu items gives a little extra fun or surprise to the site that a user doesn’t typically expect. These types of things used sparingly can improve the users impression of the site overall. It shows some personality from an institution site that may feel cold.

Show Links:

• Last few days to take the “State of the University Web Department” Survey (Takes just 5 minutes)